To mark 10 years of the BIAs, our biggest-ever judging panel is packed with world-class expertise from the agencies and clients behind our Best of Show-winning projects over the past decade, a constellation of previous Gold and Silver Award winners, plus other hand-picked branding specialists from across the globe.

Our panel will consider work according to three main criteria:

- A strong, compelling concept that's appropriate for the client

- Beautiful and consistent execution across two or more brand touchpoints

- Branding that stands head and shoulders above the rest of its market sector