Associate Strategy Director, StudioXAG

Daniel is a strategist and sustainability specialist with a strong focus on physical retail and multisensory storytelling, Daniel leads on cultural insight, consumer behaviour and low-impact design at the agency. He also heads up Futureproof, StudioXAG’s platform exploring the future of brand experience and retail. Daniel has previously judged awards for Frame and would bring strong expertise across experiential retail, sustainability, consumer trends and creative brand spaces.